first avenue white dress
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SS 17

first avenue denim dress
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SS 17

first avenue striped top
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SS 17

first avenue lace top
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SS 17

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First Avenue

First Avenue is a womenswear brand designed for the modern mature woman. The brand offers head to toe wardrobe solutions focusing on quality and style, providing great value. With stores all over the UK, First Avenue is closer than you think.
First Avenue supports local high streets by ensuring seasonal collections are exclusive to independent retailers.

first avenue stripy blue top
first avenue floaty dress
first avenue sitting
first avenue lacy top